{"id":14704,"date":"2026-10-08T13:08:44","date_gmt":"2026-10-08T16:08:44","guid":{"rendered":"https:\/\/portalcapixaba.com\/?p=14704"},"modified":"2026-10-08T13:08:44","modified_gmt":"2026-10-08T16:08:44","slug":"carga-tributaria-supera-60-do-preco-final-de-presentes-no-dia-das-criancas","status":"publish","type":"post","link":"https:\/\/portalcapixaba.com\/?p=14704","title":{"rendered":"Carga tribut\u00e1ria supera 60% do pre\u00e7o final de presentes no Dia das Crian\u00e7as"},"content":{"rendered":"<div><i>Produtos importados concentram os maiores percentuais, enquanto brinquedos t\u00eam quase 40% de tributos e roupas e cal\u00e7ados tamb\u00e9m passam os 30%<\/i><\/div>\n<div><\/div>\n<div>Mais de 60% do valor de alguns presentes de Dia das Crian\u00e7as corresponde \u00e0 carga tribut\u00e1ria. \u00c9 o caso do t\u00eanis importado, que lidera o levantamento com 65,71%, seguido pelo iPad importado, com 63,18%, e pelo smartphone importado, com 62,46%. Mas o peso dos tributos n\u00e3o se restringe aos produtos vindos do exterior: jogos, brinquedos, artigos esportivos, roupas e cal\u00e7ados tamb\u00e9m t\u00eam uma parcela significativa de impostos embutida no pre\u00e7o.<\/div>\n<div>Os dados s\u00e3o do Impost\u00f4metro, com levantamento feito pelo advogado tributarista Samir Nemer, s\u00f3cio do FurtadoNemer Advogados. Nos jogos de videogame, a carga chega a 58,46%, enquanto no PlayStation \u00e9 de 51,46%. J\u00e1 carrinhos, bonecas, patinetes e demais brinquedos t\u00eam percentual de 39,52%.<\/div>\n<div>\u201cOs produtos importados acumulam, al\u00e9m dos tributos que incidem sobre o consumo, o imposto de importa\u00e7\u00e3o, o que ajuda a explicar os percentuais mais elevados. Mas a carga tamb\u00e9m \u00e9 significativa em produtos nacionais e em presentes tradicionais, como brinquedos e artigos esportivos\u201d, explica Nemer, doutorando em Direito Tribut\u00e1rio.<\/div>\n<div>Muitos desses produtos est\u00e3o entre os preferidos para a data. Pesquisa da Confedera\u00e7\u00e3o Nacional de Dirigentes Lojistas (CNDL) e do SPC Brasil aponta que roupas e cal\u00e7ados lideram a inten\u00e7\u00e3o de compra (37%), seguidos por bonecas (35%), jogos educativos e de tabuleiro (26%) e carrinhos, avi\u00f5es e bolas (21%).<\/div>\n<div>Entre roupas e cal\u00e7ados, a carga tribut\u00e1ria \u00e9 de 36,02% no t\u00eanis nacional, 34,58% em bermudas e camisas, 34,10% na cal\u00e7a jeans e 31,09% no chinelo. Outros presentes comuns tamb\u00e9m apresentam percentuais elevados, como patins e bola de futebol, com 44,46%, e bicicleta, com 40,28%.<\/div>\n<div>\u201cUma carga tribut\u00e1ria menor n\u00e3o significa, por si s\u00f3, que determinado presente ser\u00e1 mais barato. O pre\u00e7o tamb\u00e9m envolve custos de produ\u00e7\u00e3o, log\u00edstica, margem e outras vari\u00e1veis. O levantamento permite observar especificamente quanto os tributos representam nessa composi\u00e7\u00e3o\u201d, ressalta.<\/div>\n<div>Para Nemer, conhecer a carga tribut\u00e1ria dos produtos permite ao consumidor compreender melhor o peso dos impostos sobre o consumo. O advogado destaca que a transpar\u00eancia sobre esses valores tamb\u00e9m \u00e9 importante para que a sociedade tenha dimens\u00e3o do quanto se recolhe em tributos e possa acompanhar a aplica\u00e7\u00e3o desses recursos pelo poder p\u00fablico.<\/div>\n<div><b>Principais presentes do Dia das Crian\u00e7as e suas cargas tribut\u00e1rias:\u00a0<\/b><\/div>\n<ul>\n<li>T\u00eanis importado \u2013 65,71%<\/li>\n<li>iPad importado \u2013 63,18%<\/li>\n<li>Smartphone importado \u2013 62,46%<\/li>\n<li>Jogos de videogame \u2013 58,46%<\/li>\n<li>PlayStation \u2013 51,46%<\/li>\n<li>iPad nacional \u2013 47,90%<\/li>\n<li>Piscina de pl\u00e1stico \u2013 45,90%<\/li>\n<li>Skate e prancha de surfe \u2013 46,38%<\/li>\n<li>Patins e bola de futebol \u2013 44,46%<\/li>\n<li>Mochila \u2013 41,20%<\/li>\n<li>Bicicleta \u2013 40,28%<\/li>\n<li>Computador\/notebook \u2013 40,15%<\/li>\n<li>Patinete, carrinho, boneca e demais brinquedos \u2013 39,52%<\/li>\n<li>Bon\u00e9 \u2013 36,98%<\/li>\n<li>Ursos de pel\u00facia \u2013 36,98%<\/li>\n<li>Smartphone nacional \u2013 36,55%<\/li>\n<li>Viol\u00e3o \u2013 36,50%<\/li>\n<li>T\u00eanis nacional \u2013 36,02%<\/li>\n<li>Teclado \u2013 35,78%<\/li>\n<li>Guitarra e bateria \u2013 34,58%<\/li>\n<li>Bermuda e camisa \u2013 34,58%<\/li>\n<li>Cal\u00e7a jeans \u2013 34,10%<\/li>\n<li>Chinelo \u2013 31,09%<\/li>\n<li>Ingressos para teatro e cinema \u2013 27,10%<\/li>\n<li>Hospedagem em hotel \u2013 25,90%<\/li>\n<li>Passagem a\u00e9rea \u2013 22,10%<\/li>\n<\/ul>\n<div><b>\u00a0<\/b><\/div>\n<div><b><i>Fontes:<\/i><\/b><i> Levantamento do advogado tributarista Samir Nemer, com dados do Impost\u00f4metro, e pesquisa CNDL\/SPC Brasil sobre inten\u00e7\u00e3o de compra para o Dia das Crian\u00e7as.<\/i><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Produtos importados concentram os maiores percentuais, enquanto brinquedos t\u00eam quase 40% de tributos e roupas e cal\u00e7ados tamb\u00e9m passam os 30% Mais de 60% do valor de alguns presentes de Dia das Crian\u00e7as corresponde \u00e0 carga tribut\u00e1ria. \u00c9 o caso do t\u00eanis importado, que lidera o levantamento com 65,71%, seguido pelo iPad importado, com 63,18%, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":14705,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-14704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Carga tribut\u00e1ria supera 60% do pre\u00e7o final de presentes no Dia das Crian\u00e7as - Portal Capixaba<\/title>\n<meta name=\"description\" content=\"Mais de 60% do valor de alguns presentes de Dia das Crian\u00e7as corresponde \u00e0 carga tribut\u00e1ria. \u00c9 o caso do t\u00eanis importado, que lidera o levantamento com 65,71%, seguido pelo iPad importado, com 63,18%, e pelo smartphone importado, com 62,46%. 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